<p>How though? More brochures to prospies wont do it. Chicago needs more media recognition. But that could quickly become tacky... Hmm....</p>
<p>Hmm, one thing I suggested a little bit ago was to have the admissions officers travel with Harvard, Stanford, Penn, Georgetown, and Duke in the Joint travels program. Although I'm not sure how hard it is to do that, but if those institutions really do respect Chicago, then getting a position wouldn't be extremely hard. This way, propective students can match Chicago's name with Harvard, while getting bombarded with information by the admissions about how we different we are... Any thoughts?</p>
<p>Defiantly! I think thats a great idea. Its classy and will attract potential "Chicago people" while weeding out people who wouldn't fit in.</p>
<p>To the OP: For undergraduate studies, each university has its own plan to attract the most qualified students from across the country. UChicago is fully aware of the need for diversity and the importance of spreading the 'value' it offers, to the prospective students. I hope, you would agree that increasing the number of applicants for the sake of it(!) doesn't make any sense. UChicago attracts one of the most talented student bodies, and is not lagging behind any other university, which resorts to aggressive promotion.</p>
<p>The main problem isn't really the name "University of Chicago" (although changing it to Rockefeller University would be really, really sweet). The problem is that the alumni aren't in the public eye.</p>
<p>UChicago has a great reputation in the academia. And look at where their alumni are: high academic circles. Chicago's reputation in academia is helped a lot by the fact that they churn out kids who rise to high levels in that field.</p>
<p>Like wise, Georgetown's really respected in DC because of how much it feeds into government positions.</p>
<p>I know it's kind of funny to say, but somehow the alumni need to become more famous/known to the public.</p>
<p>Rockefeller University might not appreciate that. :) <a href="http://www.rockefeller.edu/%5B/url%5D">http://www.rockefeller.edu/</a> and who hasn't heard of Indiana Jones?</p>
<p>(Outside of a very few politicians, I doubt most of the general public knows where most people went to school.)</p>
<p>If Obama ends up either as Pres or VP, you can bet the many more people will know about the U of C than do now!</p>
<p>Although he taught at the U of C and his wife works there, and lives in Hyde Park, he graduated from Harvard.</p>
<p>I know, but the fact that he taught Constitutional Law at Chicago will not, I think, be overlooked in the campaign.</p>
<p>Becoming well-known is GOOD. We want more people to think of UChicago the way WE think of UChicago. There are too many people who don't currently know what UChicago is. The point of "well-known" is to convey to more people how special and unique UChicago is. Why is that bad? Being well-known is completely different from being prestigious or career-oriented. I think it's a worthy goal to make Uchicago's uncommonness well-known.</p>
<p>My suggestion is, keep having discussions like these in public arenas, so more people can figure out what UChicago does and doesn't stand for.</p>
<p>I completely agree. Well known doesn't mean we're all of a sudden going to lose our core values. Quite the contrary, actually. It means we have more power to change people's perception of college as just being some place you have to go to make sure you don't fail later in life. If we're more well known, then maybe, just maybe people can look at us and say "Wow, I admire that. Makes me reconsider some things..." and that's what we really want anyways. That's the noble goal of name recognition.</p>
<p>I know Rockefeller is already a University. But who says we can't be as well? Just call ourselves officially "Rockefeller University in Chicago." And I don't see how they can complain about us stealing their name; it's a good school, but we're actually more well known than them (since they're mainly a scientific outfit). Meaning they'd actually get a publicity boost.</p>
<p>I think whoever mentioned Chicvard had the right idea. In fact, while we're on the subject of names, what about Haryaleton?</p>
<p>Haryaletonfordia?</p>
<p>I like the idea of Rockefeller University, but didn't UPenn try to change their name a couple years ago to Franklin University or the like?</p>
<p>Nah, I was just kidding! I like the name University of Chicago! It's to the point and unpretentious.</p>
<p>No waaay....it's not to the point, at least not phoenetically. Look it:</p>
<p>U-ni-ver-si-ty of Chi-ca-go</p>
<p>that's too many damn syllables. (Although my heart goes out to all the victims at UPenn.)</p>
<p>Compare that to:
Duke (1)
Stan-ford (2)
Har-vard (2)
Van-der-bilt (3)
Yale (1? 2?)
Dart-mouth (2)
Prince-ton (2)
Corn-ell (2)
Cam-bridge (2)
Ox-ford (2)
Col-um-bi-a (4)
Whar-ton (2)</p>
<p>Prestigious names tend to have an "F/V/B" in them somewhere, along with "R/D." The suffix "on" is also great, because it sounds waspy and aristocratic and invokes the founding fathers somewhat: HamiltON, JeffersON, WashingtON, JacksON, FrankliN, even LincOLN. Roosevelt was also a pretty slick name. </p>
<p>Ok, so end to my pointless rant.</p>
<p>I agree with the above comment...university of chicago has too many syllables...whenever sum1 asks me wat univeristy i go2...I always hated saying the university of chicago because there's too many syllables...I also hate saying u of c because i hate it when they mistake it for UIC...so something with one or two syllables would be perfect.</p>
<p>hahaha yeah... our sweatshirts and t-shirts don't look that classy because of our long name.</p>
<p>I really like what the University of Chicago's Chicago Graduate School of Business has done with their logo:</p>
<p>Look at how Chicago's in bold and GSB is not-- you recognize the city before the school. I also like the touch the crest gives.</p>
<p>U-Chi-ca-go (4)</p>
<p>Good enough for me! :) Away with this whole "University of" business...</p>
<p>Or, as my best friend's mother, Spanish Lit professor at Columbia, likes to squeal:</p>
<p>UCHI!!!!!!!!!</p>
<p>(pronounced You-she)</p>