Less sophisticated doesn’t mean illiterate.
I know many kids who are first Gen college students (or applicants) who come from HS’s where guidance counselors spend so much time keeping kids out of foster care or testifying in abuse cases that they don’t have time to figure out the differences between Penn State/U Penn/Conn College/U Conn… and it’s kind of arrogant to assume that those kids don’t know how to read.
They may not have the social capital to understand some of the nuances (which get debated endlessly on CC-- is Swarthmore more prestigious than Williams?) but if they are applying to college they know how to read. And a college website which lays out “this is what we look for in an applicant” is exactly what those kids need to read. If you have a choice senior year between “Writing for Yearbook” or “Modern Literature”- pick literature. If you have a choice between “Home Ec and Family Budgeting” or statistics- pick stats. I.e. an academic program-- the most rigorous one your school offers. Moreover, the statements that folks here can’t seem to understand (“we look for intellectual curiosity”) is again- exactly what those kids need to read. A grammatical essay on how your non-English speaking grandmother took three buses to take you to the library when you were a kid which is why you love to read now that you are a HS senior is EXACTLY what is going to get you to a second or third read at most any college in the country (assuming your stats put you in the running) even if you are first Gen, don’t know a thing about college admissions, and don’t have a single “leadership” role at a club or have never started your own non-profit digging sewers in Ghana.
A kid from Atherton or Winnetka needs some degree of sophistication to apply successfully to competitive colleges. A kid from a failing HS in Camden or Trenton does not. For that kid, just reading the admissions website and following the instructions is going to do the trick. Kids from failing HS’s who are rigorous college- ready-- despite their circumstances- don’t need to understand why Colgate has become more competitive or why being a male is advantageous at Vassar.