<p>As far as hooks go, it can be anything from URM to legacy to NMF. Principal is absolutely correct it is what the school is looking to fill their void with that determines a hook. Read the background of the university. It will highlight things about students, such as the % of NMF students or their national ranking in a particular area. For example, if the school says we are #1 in the nation for debate, than you may have a better chance because of qualifying nationally in debate. Look at UMich, they have a phenom football team, thus, as Principal stated if you are on the state football champions team, and you were captain, that can be a hook. A “true” hook is something that makes you unique compared to the avg applicant. Being poor is not a hook</p>