<p>While total athletic budgets may not be profitable, the big two revenue sports (football and men’s basketball) certainly can be. Indeed, at most big publics, those two men’s programs spin off enough cash so the Uni can fund all the other non-revenue sports, including those mandated by Title IX, i.e., women’s teams. Without revenue from bigtime football and b’ball, the other teams – both men’s and women’s – would all be reduced and/or eliminated at many publics.</p>