<p>Sort of the anxious parent version of Shakepeare's take on lawyers. The rankings are magazine marketing campaigns which have the single primary objective of selling more magazines (or online subscriptions) by appealing to an over advertised exposed, designer label fixated group of ace consumers. The reason the rating criteria must be tinkered with annually, is the undelying data is too static to show any kind of reshuffling otherwise - and if the rankings didn't change somewhat from year to year, well, see the single primary objective above.</p>
<p>I'm still amused by the responses in this forum that go to great pains to try to distinquish between the quality attributes of schools that are indistinguishable. It's trying slicing pie with a sledge hammer. It's cliche, but the best school is the one at which your child will get the best education, meet the best friends, have the best transition into adulthood and find the best things to do with that adult life - or at least some reasonable facimile thereof. Leaders in virtually all walks of life come from such a broad assortment of colleges that it's ridiculous to conclude a substantial advantage accrues from some short list we cloud with the "prestigious" labels. In fact, if you want to optimize on some minimal set of variables, the choice of major probably has more an impact on post-college life than the school attended.</p>
<p>Okay, so without the rudder constructed by self serving editors, where do we turn. Well, it's not that hard - although having been through this process twice in the last several years it is exhausting. Although most 17 year olds don't know, or have difficulty articulating what they want, they are reasonably adept at recognizing what they don't want. </p>
<p>So, you have to visit and visit and just when you think you're off the road, visit some more. You have to do independent research, practice active listening and be a bit of a pain in the neck to the adcoms (I highly advice the latter be done out of earshot of your child - we embarrass them enough just by being there). </p>
<p>I know, you can't visit all the possible schools that could "fit" your kid. However, it only takes a little bit of homework to come up with a workable list (no fair peeking at the rankings). Most kids have some idea of what they think they want and where they might fit in. Although, I wouldn't initially narrow the list too much. Visit a big school, a LAC, something in an urban environment and one where you can throw a rock and hit a cow (although not advisable if you want to go back there). Find opportunities for your child to interact with the kids who were your child a year or two prior. The dining halls were our favorite places to get a feel for a school. If your kids are anything like mine, the research on academics will probably fall mostly to you. Go to the bookstore and look at textbooks. The science and math books will be highly correlated from school to school, but the English, history, political science, economics, etc. texts will tell a lot about the faculty and the quality of course offerings. Talk to professors. Review the syllabi (I was amused at a comment in an earlier thread that said something to the effect - one of the biggest surprises to kids attending prestigious schools is the difficulty of the math and science courses). This is someone who hasn't a clue what's really going on across the spectrum of higher education - but that's another subject, or at least tangential to this one.</p>
<p>Once you complete the initial survey, then it's time to focus down. Hopefully, at this point, your child is ready to do a reasonably serious self assessment. If not, remind him or her they either start to narrow the type of school they want or will be subjected to sharing enless hotel rooms with you for every free night of their foreseeable future. So, be it LAC, public university, urban, rural, Ivy (see I can do artificial labels too) - whatever, it's time to visit, visit and visit some more. That, and data collection. I was surprised at how much data schools are willing to share - if you are well enough informed to ask specific questions. Graduate school admittance success, internship support, faculty retention rates, number of Rhodes and Fullbright finalists, starting salaries by career field, average GRE scores, undergrad research opportunities, major geographic concentrations of alumni, financial aid, merit scholarship criteria, etc., etc., etc... whatever you think is remotely important to what your kid wants, and keep hounding them for information. I got a lot of it through email and off web pages.</p>
<p>Now, armed with spreadsheets worth of data, it's time to come up with a hot list and visit, visit and visit. At this point, you're hopefully comfortable with the list of finalists and you can leave the final selection process to your child. We got down to about a half dozen with each kid (although I sensed and was right with the eldest we were just going through the motions and the choice was already made). With the youngest, the final choice would have lost me a bet and was made after an overnight. However, what was common with both is they knew where they wanted to be, while they were physically there. So, hopefully you have an understanding employer and some frequent flier miles built up, because although my personal data set is two events - I'm convinced the process works.</p>