<p>Labeling benefits parents in that:</p>
<p>Pre-labeling: “My kid is smarter than yours”.</p>
<p>Post-labeling: “My kid is officially/demonstrably/much smarter than yours.”</p>
<p>Labeling benefits parents in that:</p>
<p>Pre-labeling: “My kid is smarter than yours”.</p>
<p>Post-labeling: “My kid is officially/demonstrably/much smarter than yours.”</p>