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wisteria: Here's what Notre Dame did with their football revenue:</p>
<p><a href="http://science.nd.edu/jordan/%5B/url%5D">http://science.nd.edu/jordan/</a></p>
<p>"Notre Dame now has the most innovative science and teaching facility of any university in the nation.</p>
<p>With our new $70 million Jordan Hall of Science, we are preparing the next generation of leaders in science and technology. Ready to impact the future of research, Notre Dame's premier science education helps students to "dream big" and to make a difference in the world."</p>
<p>I'm only familiar with ND because I'm a huge fan. I'm sure other programs pump sports $$$ back into the school in ways that academically benefit the entire student body.
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<p>The University of Tennessee's athletic department funds several dozen academic scholarships for the university with the excess money raised from the athletics program (primarily from football seat and TV revenue, mens and womens basketball - yes the women's basketball team nets a profit!, and licensing revenue). They also built huge student athletics center (couple hundred thousand sq feet) and have a new swim stadium under construction - all from the self-supporting athletic program.</p>
<p>Now having said that, a lot of universities do not have that revenue stream to share. And many spend like the big boys and don't have the product to generate the necessary revenue. Just because Pat Summit earns a generous salary doesn't mean that every womens basketball coach deserves a 6 figure income. She's won 800 more games than most of them.</p>
<p>It's easy to be Title IX compliant when the athletic department has the money and spends it wisely. University presidents who are not so lucky, need to take more care, but can do a good job.</p>