one thing that can be useful is to run some of the college cost calculators on college websites. Sometimes if you have an idea on gpa and test scores you can find out cost and potential merit. Be honest with your child and say this there may be a school you want that we just can’t afford. Research safety schools to help find one that is affordable and a good fit - don’t just go by prestigious sounding names.
In my case I told my daughter she had to apply to at least 1 state school. She could apply to others but we were honest that end price would be a big deciding factor for us. My daughter did two years of full time dual enrollment which we now are pretty certain is going to save 1 year of undergraduate costs. She did not choose de classes for that reason but it is a nice perk. For others doing two years of de can mean graduating in just 2 years which does save a lot of money if your looking for that. If your interested talk to your high school but ours were all free including books. Precorona my daughter had a summer internship lined up that would have helped a lot with the upcoming year’s bill. Hopefully things like that will return.
College is the biggest source of scholarships but high schools give out some every year. One factor in getting them is actually applying. I was surprised at senior night by some kids who got academic awards (no money) and no scholarships. For instance one girl was on winter track, spring track and cross country for 4 years breaking state records and i know academically she did well. I know the family and after the fact they found out she never bothered to apply for any scholarships.