<p><<<
As far as her intended career path, she isn’t 100% sure…she is interested in marketing, studying abroad, and something that will use her spanish skills.</p>
<br>
<br>
<p>With her Spanish skills, Is she interested in the Global Business Concentration within Marketing? (BTW…this concentration is also available in other Business majors, for those interested.)</p>
<p>Globalization is more than just a trademark of 21st century business used to explain the flattening of the global economy. It describes perfectly whom the economy and the modern enterprise must always cater to: the world.</p>
<p>This specialization provides the information and the tools students need to compete and succeed in the global market. These courses integrate topics spanning from international trade to global competition and strategy.</p>
<p>With preliminary hours of preparatory coursework in our Global Business curriculum, our students emerge prepared with a global perspective.</p>
<p>Our faculty scholars and students teach and study around the world. Our students are able to gain international experience through study abroad and internship programs that better prepare them for competition in today’s global economy. Culverhouse may be local, but our knowledge is global.</p>
<p>The Global Business Specialization is comprised of:
2 required courses,
2 elective courses,
4 semesters of one foreign language,
1 study abroad class.</p>
<p>Courses
EC 430
International Trade
EC 431
International Finance
IBA 350
Introduction to World Business</p>
<p>IBA 351
Multinational Business Communication
IBA 460
Export-Import Management
MKT 455
International Marketing</p>
<p>Sales and Services Marketing are the other two concentrations within Marketing.<br>
The other Marketing Concentration links can be found here. Click on each one for details.
<a href=“http://cba.ua.edu/academics/departments/marketing”>http://cba.ua.edu/academics/departments/marketing</a></p>