My D is currently a Freshman there and it’s the best decision she made out of all her choices. She had strong HS credentials, but not outstanding, yet was able to secure a decent FA package. She talks highly of the close interaction between the professors and students, and really likes the small class size. She has made a lot of new friends (kids from different parts of the country) and says that everyone is super nice. The town (Salem, VA) is not large but it is close to Roanoke which is a much larger town and offers lots to do. There was a discussion on the forums a year or so ago which provides additional information that you may find helpful.
http://talk.collegeconfidential.com/college-search-selection/1641691-roanoke-college.html
I must say for your daughter to get a full tuition scholarship at Roanoke is quite an achievement and one for which you should be very proud. Congrats!
Feel free to PM me if you have any other questions.