Not to spend too much time on this but the “buy term and invest the difference”, Is settled science.
If the common financial goal is to cover periods of low asset base but Hugh income needs for your family.
Term is what you need.
Choose the term period to match the time of need. Say through college graduation for your youngest child, as an example, that may be 5, 10 or 20 years.
The have products to match the term.
When the term expires you will not be able to or want to pay the extremely high rates they climb to each and every year afterward.
When the asset base exists or the economic need is gone, you no longer have this financial blind spot. Which is cover income needs in case of a premature death.
However, some people have permanent insurance needs for estate planning and other situations. potentially special needs children who will need more than the average level of care and associated costs. The accumulation of assets may not be enough.
And some folks like the death benefit roi, “insurance as an asset class”, as they say.
Of course the great investment returns of the death benefit vs total costs over time — only work for those who receive the funds after your death.
The marketing of insurance as an investment product to enhance your own portfolio, during your own lifetime, is a fallacy.
But if you are really concerned with a legacy and understand that the returns don’t help you, it’s for the beneficiaries, permanent insurance can work.
Term insurance becomes unaffordable later in life. Permanent insurance has the same premium forever and they have to pay. It’s much more expensive but lasts forever. Also you may be uninsurable much earlier than you think.
The vast majority of people should buy as much term insurance as they need for the exact length of time where it is of maximum benefit for the family. Not a penny more, or a day longer.
Insurance is simply a tool. And it comes with different fittings depending on what you are trying to build. Tell someone your goal and the tool becomes obvious.