Integrated Marketing Communication???

<p>Hello!
Does anyone know about integrated marketing communication?
Is it a promising major in the US?
What universities boast this major?</p>

<p>@ lucktao613</p>

<p>Northwestern offers an Integrated Marketing Communication program with an undergraduate certificate.</p>

<p>Medill</a> - Integrated Marketing Communications (IMC)</p>

<p>tenisghs, do you know where else an undergraduate certificate is available for this program?</p>

<p>also, in that medill link, it says that IMC is only available on a graduate level... but maybe i read it wrong.</p>

<p>IMC is a graduate program. But there's a IMC undergrad certificate.</p>

<p>The University of KY has an IMC major that seems as though it turns out quality graduates. Or company hires a lot of UK grads for our marketing department, full/part time/paid interns, and they have done a great job for the most part.</p>

<p>hey can u give me an idea as to the job prospects of an IMC grad… good, bad or not too sure?</p>

<p>Ithaca College has a great IMC program. As I understand it, IMC is a combination of business and communications, and is aimed at students interested in marketing and public relations. They take courses in the school of business and the Park school of communications. It is one of the most popular and most difficult programs to get into at Ithaca.</p>