<p>Hopkins is not as well known to high schoolers as some of its peer institutions because:1) except for lacrosse, where it plays in Div I and has 43 national championships, it is not a major sport school; and 2) it is not an Ivy. However, Hopkins is very well known among educated adults. It's USNWR peer rating is 4.6--which is higher than Dartmouth, Brown, Northwestern, Wash U, Rice, Northwestern, etc. Internationally, it is very well known. Hopkins has been number 1 in funded research for almost 40 years---and has more than twice the amount of funded research than Stanford--which is number 3.</p>
<p>It is true that Hopkins matriculation yield is lower than the Ivies. This is due to a number of reasons. In no particular order: 1) Hopkins has a very strong applicant pool (@15,000 applications for 1200 spaces) and most accepted students also get into Ivies and other top schools. Some people choose an Ivy over JHU for no reason other than its an Ivy. Not a good reason in my opinion but each to his own. 2) There is an urban myth about Hopkins being in a bad neighborhood. This is mostly due to the fact that Johns Hopkins Hospital and the medical campus are in a relatively bad neighborhood in East Baltimore. In contrast, Arts & Sciences and Engineering are on the Homewood campus in North Baltimore. That campus is beautiful and very safe--and the neighborhood is fine and quite interesting. 3) Hopkins is in Baltimore and Baltimore has a mixed reputation. Baltimore is a city of contrasts. It has some very beautiful and safe areas (including the areas surrounding Homewood) but also has some very bad, dangerous areas which are to be avoided. If you are familiar with urban environments, you won't have any problem. If not, you will need to development some street smarts--which is a good skill to have anyway. When you get to know Baltimore--you will discover that it is a very interesting place with its own quirky personality. While its not Boston or Palo Alto--I'd rather go to school in North Baltimore than in New Haven, Ithaca, West Philly or Durham.
4) Hopkins has a mostly undeserved reputation for cut-throat academics. It does have a lot of pre-meds (about 1/3 of the class starts out as premed and @1/4 of the class end up that way and go to med school. Pre meds everywhere tend to be grade obsessed and because Hopkins has more of them than other places, people think everyone is grade obsessed. Its simply not true. What is true is that Hopkins is an intense academic environment--but most good students thrive on that. Intense is different than cut-thoat. 5) Some people think of Hopkins as a "nerd" school. This is somewhat true. One third of the undergraduates are engineering students--which is quite a bit higher than the Ivies. And there are quite a few absolute geniuses walking around. But the vast majority of undergraduates are simply normal, very bright kids. Visit the campus when school is in session and you will quickly find out whether or not you feel comfortable.
6) Some people say that Hopkins emphasizes graduated education and research over undergraduates. There is some truth to this but the charge is largely overblown. Yes, Brown and Dartmouth feel more like liberal arts colleges because, frankly, they are more like liberal arts colleges. They have small, relatively undistinguished graduate programs and do a fraction of the research you will find at a place like Hopkins. If that's what you prefer--go for it. The advantage of attending a major research institution like Hopkins is that the opportunies for engaging in research are vast and that you can learn a lot (maybe more) by doing research as opposed to reading and talking about it. Basically, by the time you are a junior--you are treated much the same way that graduate students are. You have the opportunity to work closely and directly with world-class faculty on cutting-edge research. you can't get that at a liberal art college.</p>
<p>The bottom line is that Hopkins is an absolutely terrific place for bright, highly motivated students willing to work hard. You will be rewarded with a superior education. And you can also have a great time there. While you will find some overly obsessed students who do nothing but study--the vast majority of undergraduates know how to balance work and social life.</p>