Because the younger generation in this day of texting often does not pay attention to emails:
Just wanted to let prospective freshman know a few of you may be getting an invite to apply to this $10,000 per year scholarship. LOOP- stands for Loyal Order OF Propellerheads. It is a group of Cal Poly alumni that put together this scholarship and also serve as mentors to the lucky recipient. They are all big people in the engineering world (former Fortune 500 CEOs etc…).