<p>Pizzagirl, I wholeheartedly agree. Even if one works in an international setting, the perception of one’s school is going to vary by region and audience. In the end, however, one’s knowledge and skills is going to win out. So, if someone in a far off region hasn’t heard of your school, impress them with your competence and this will reflect on your school.</p>
<p>GamBino, the Chinese are most likely to hear about schools that have had some visibility via its graduates or schools that have had longstanding involvement in China. LACs simply don’t have that sort of visibility or involvement. (Though perhaps some people in Taiwan might know about Wellesley since Madame Chiang Kai-shek went there.) It’s also not surprising that LACs aren’t know due to a cultural bias in favor of perceived practicality and the more technical subjects not usually taught in LACs. With the increase of a middle-class in China, once the prestige of certain US LACs becomes better known, I expect some Chinese will obsess over those brand-names as ardently as they do in the US. (Just as in the book, Harvard Girl, which become a phenomenon in China. <a href=“https://secure.wikimedia.org/wikipedia/en/wiki/Harvard_Girl[/url]”>https://secure.wikimedia.org/wikipedia/en/wiki/Harvard_Girl</a>)</p>
<p>There are some efforts to increase awareness of liberal arts education in China and other Asian countries.
[Yongfang</a> Chen 10 co-authors Chinese book on the liberal arts - The Bowdoin Orient](<a href=“http://orient.bowdoin.edu/orient/article.php?date=2009-05-01§ion=1&id=5]Yongfang”>http://orient.bowdoin.edu/orient/article.php?date=2009-05-01§ion=1&id=5)
[Yale</a>, Singapore plan new liberal arts college | Yale Daily News](<a href=“http://www.yaledailynews.com/news/2010/sep/13/yale-singapore-to-collaborate-on-new-liberal-arts/]Yale”>http://www.yaledailynews.com/news/2010/sep/13/yale-singapore-to-collaborate-on-new-liberal-arts/)
[Business</a> world embraces liberal arts in Korea](<a href=“AsiaOne, Asia's Leading News Portal, Get Latest News at AsiaOne”>AsiaOne, Asia's Leading News Portal, Get Latest News at AsiaOne)
Also see the first couple of paragraphs in this article which suggests there even is interest in Greek and Roman Classics among some Chinese:
[China?s</a> Strange Interest In Leo Strauss And Other Western Philosophers. | The New Republic](<a href=“http://www.tnr.com/article/magazine/79747/reading-leo-strauss-in-beijing-china-marx]China?s”>China’s strange interest in Leo Strauss and other Western philosophers. | The New Republic)</p>