<p>It depends on what you mean by “informal.” For instance, you should not write in a “breezy manner,” as described [url=<a href=“http://www.amateurgourmet.com/2004/05/do_not_affect_a.html]here[/url”>Do not affect a breezy manner. — The Amateur Gourmet]here[/url</a>]. Avoiding clich</p>