I don’t know if it was the best or the worst, but WUSTL sent my daughter the most. She’d never indicated any interest, had never been to St. Louis, had never heard of WUStL, but they sent her postcards and booklets and letters and just about everything else. It was sad when the mail stopped. Lonely. Like we’d been dropped from the Christmas Card list.
One I thought was the ‘best’ was Wyoming. Wyo sent my daughter a calendar with all the important dates on it - FA deadlines, department scholarship deadlines, open house days, football schedule, SAT/ACT test dates, and of course 12 pictures of the campus. It immediately went up on the wall and didn’t come down until she started school.
I only know what came by mail. I know they each received a ton of stuff by email and text. A few calls.