@Publisher, I don’t agree. I know a lot of parents who have required their kids to go to Catholic universities, or Baptist ones. It’s important to them. A friend picked Marquette years ago because her parents required a Catholic university and she wanted a school in a state with an 18 year old drinking age (obviously many years ago).
I do know LDS families who have preferred their kids to go to BYU (usually BYU-Idaho) but would have ‘allowed’ a local school too. Going to BYU was hard because it is far away and hard to get to.