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<p>I’m pretty sure that many students don’t view those criteria as more important the prestige, cost of attending or high employment rate of graduates.</p>
<p>For example, people would rather attend Harvard because of its name which is quite famous despite that many of Harvard students/alumni weren’t really satisfied with the teaching standard of the school. In fact, in the latest survey of USNews for undergraduate teaching, Harvard wasn’t listed, signifying that there are many more schools with better teaching approach than it but aren’t as famous. Yet people students/employers care more about school name.</p>