<p>This is a good thread. Let me share our experience with our son, who just started his senior year in H.S., and has just finished the application process.</p>
<p>Son has great grades, excellent ECs and will have really good recs from teachers and counselors. He does not test particularly well, but still got in 93rd percentile on ACT composite, and 99th in English, Writing, Reading. He started off with a list of about a dozen schools that intrigued him. He then did more research and narrowed the list down to a half dozen that he was really interested in. This included 2 public and 4 private. We visited all of them, talked with a bunch of people, read up on the schools, and researched them here. </p>
<p>He ended up applying to 4 schools: 1 public match (ED), 1 private match (EA), 1 private reach (RD) and 1 public safety (RD). Since we do not qualify for need based aid, the $$$ issue was not in play. The public match, in his mind, and ours, was distinctly superior to all of the others in the things he values -- excellent academics, a good music program, a "small college" feel, wide range of EC opportunities, and a breadth of course/major offerings between the humanities and science side. (He is torn between a few different areas of study). </p>
<p>For him, ED was desireable, as he is well qualified for the ED school, and there is value to be placed on having an early decision in the pocket, enabling him to enjoy the balance of his senior year relatively stress-free. For the same reason, he jumped on the application process so that he could have it done while most of his friends are still running around taking the boards, etc. Fit was the pre-eminent factor in the decision making process for us. While the private match and the private reach perhaps have more "name" appeal, his first choice is a great fit and offers a top notch education, together with the breadth of options that we feel are necessary. I see too many kids lock into a field of study at the beginning, only to end up disillusioned or changing, and either being in the wrong place or having to spend extra time in the new field.</p>
<p>This is an art, not a science. Too often the college search is ego driven, which I think is a mistake at the undergraduate level. College needs to be fun, and should be among the best times of one's life. Plenty of time for the grind later on.</p>