Not at all. Seems like marketing /advertising/social work, psychology, and just about anything. It surprised me as well. The regional reps just want someone they can train.
I worked as an HR Coordinator in the gap between college and law school. My employer valued my English degree and, in addition to general HR duties (e.g. onboarding new employees, training, etc), I drafted corporate policies and procedures.
Everyone in my department had at least a bachelor’s degree while upper management often had additional HR specific certifications. Good interpersonal skills were required as our team interacted with everyone at all levels throughout the organization.
My sister started out as a landman. Her degree was in French and German. She started at the company as a receptionist because it was a French company and they needed someone who could speak French to answer the phones. She worked her way up, then went to law school and became a coal mine lawyer.
This article is based on an uncritical reading of job ads that don’t require a degree, but many of them will say “degree preferred.” Unless you have some specific experience that is valuable in the context of the position, you will be at a disadvantage if you do not have a degree. My D’s first job out of college did not “require” a degree in theory but I doubt she would have gotten the job if she did not have one.
I know that many are losing faith in the cargo cult of the B.A. (as they should, frankly) but it still does have some signaling value even for jobs that do not require a degree as a baseline requirement.