<p>I haven't seen the show, but here is my a priori summary of it: If they truly had the brights students on the show and asked questions about things like the "ineluctable modality of the visible," vector calculus, or Descarte's ontological argument, then most of America wouldn't be able to follow the show.</p>
<p>Take Jeopardy, for example. Why does it have such poor ratings? Why did it need Ken Jennings? Because the average joe in middle America has no idea who people like Lech Walesa are. Who Wants to be a Millionaire asks questions like "Cheyenne is the capital of which state," for a million dollars, and people STILL get it wrong. Average joe in Wyoming sees this, shouts "WYOMING YOU DUMB BASTARD!" When the guy on tv gets it wrong, average joe feels good about himself, tunes in next time, and buys the official "Millionaire" coffee mug.</p>
<p>That's why you can't put smart people on television if you want to make money. Jeopardy at least stuck to the formula for a while, but its days are numbered.</p>