To what extent would the survival of universities depend on athletics?

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<p>there is literature out there on this, but i dont have it saved and dont have the time to track it down right now.</p>

<p>this usa today article from kevin kiley at inside higher ed does spend some time on the issue, however: [Colleges</a> use lacrosse to recapture suburban students ? USATODAY.com](<a href=“http://usatoday30.usatoday.com/news/education/story/2012-04-04/liberal-arts-colleges-lacrosse-students/54002080/1]Colleges”>http://usatoday30.usatoday.com/news/education/story/2012-04-04/liberal-arts-colleges-lacrosse-students/54002080/1)</p>