<p>There's this company called U room surf dot com that is creating official-looking facebook pages and making postings on class of 2014 that purport to match roommates. A lot of people are getting confused by this company, thinking that it is part of the college's effort to match roommates, and they are providing their name and personal information to this company, which will no doubt use this information for marketing.</p>
<p>Campus</a> Overload - Facebookgate, the 2010 edition</p>
<p>I think this is pretty shady, and a pretty sneaky way to market to naive college students. If college admissions officers were on the ball, they would delete posts or official-looking facebook pages as improper marketing or an improper use of the college's name.</p>