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<p>Let’s not forget that colleges and universities are businesses, non-profits, but still businesses. The CommonAp has made it ludicrously easy to apply to a huge number of schools. The increase in apps increases a school’s individual prestige. There aren’t any more seats, but the additional apps create the perception of desirability; that it causes a sense of desperation in the applicant is certainly not the school’s concern. </p>
<p>Also don’t overlook the money involved. Fall of 2008, 27,400 applied to Harvard with the vast majority paying $65 for the privilege. 27,400 X $65 = $1,781,000! Even if 25% of the applicants got waivers that’s still over $1.3 MILLION in revenue. That’s certainly not enough to keep the doors open but if 10,000 of those applicants have no reasonable chance of acceptance, well fair Harvard has just pocketed $650,000 off of the collective delusions of some applicants (or their parents), with its only real expense being the cost of a few more rejection letters. </p>
<p>Why wouldn’t they encourage people to apply? </p>
<p>“You’re a 3.6/2000? Well, we like to look at the overall candidate, not just reduce you to a set of numbers”.</p>
<p>Basic game theory says that it’s in their best interest to accept a few unhooked 3.5/1900s. So long as we, the parent/applicant, can point to someone getting in with those stats, we can convince ourselves we have a chance, that we will be the exception. </p>
<p>“Why not give it a shot? What’s $65 versus your child’s future? Step right up, no need to push, plenty of apps for everybody”.</p>
<p>P.T. Barnum was right, “There’s a sucker born every minute and two more born to take him”.</p>
<p>Cynical and mercenary? Me? Guilty as charged.</p>