<p>UChicago has incessantly sent to me letters about invitation to its information session and admission, but universities of my choice didn't sent so many. Why is UChicago so desperate to get students? Am I liked by UChicago for some reason?</p>
<p>UChicago is just obsessed with pumping up its number of applications to make its acceptance rate lower making it look more selective. UChicago sends letters to thousands of students many of whom it has no intent on accepting if they applied. Do not think anything of the letters UChicago sends you.</p>
<p>OK! I will throw them away.</p>
<p>They are spending more on marketing to try to pump their admissions statistics (more applications, higher statistics on those applicants). Hang in there, you may get:</p>
<ul>
<li>Free t-shirts (my D got two from them last year, she was admitted EA, and I know at least one came before she sent her application – I think it came when she sent her SAT scores)</li>
<li>A cozy winter scarf</li>
<li>For parents (at two separate houses, divorced, each got): T-shirt, baseball cap, U of Chicago pen, car sticker</li>
</ul>
<p>Parents at Accepted Students days got very nice coffee table books about U of Chicago if they wanted them.</p>
<p>I feel like there was one more swag item that some students got but my D didn’t, can’t remember what it is.</p>
<p>She was certainly interested and gave them a very hard look, but is enrolled elsewhere this fall. We still wear the t-shirts, though. She commented recently that she gets some satisfaction out of wearing and using any free stuff she got from colleges that accepted her and she chose not to attend. But U of Chicago had by far the most stuff, and was the only one to send anything pre-application (a t-shirt).</p>
<p>I just wanted a t-shirt. That’s nice!</p>
<p>Your daughter’s satisfaction must be so huge. It is a complete contrast to the disappointment of my friend, who was always wearing UChicago T-shirts and not accepted.</p>
<p>It is simply a marketing decision by UChicago to broaden their applicant pool.</p>
<p>It is tremendously ironic that an institution that emphasizes “sustainability” uses such an inefficient means of marketing (paper, delivery, waste, etc.).</p>
<p>UChicago is only one of the worst offenders - William & Mary, Rhodes and Oberlin were also incessant. I have twins so we received two copies of every mailing.</p>
<p>We actually didn’t wear any of the shirts until after she decided where to attend. Ex-H and I didn’t because we felt like it was sort of subconsciously marketing the school to her, and we didn’t want to influence her choice. Not sure why she didn’t wear hers until after May 1, but I have noticed her in it a few times recently. Yes, she is very satisfied. 
But she wears the shirt of her future college most proudly and often (a shirt that we paid for).</p>
<p>Hehehe :P</p>
<p>it means nothing. I’m getting a lot of letters from ivy. It doesn’t mean anything.</p>
<p>They are passionate!</p>
<p>because we want YOU!!!</p>
<p>College letters don’t really matter at all and are completely based on your SAT, ACT, and PSAT scores and maybe if you visited them. For example, I got very good test scores by my GPA is crap compared to them so I’m getting letters and emails from colleges I don’t have a chance at, like Harvard, Princeton, etc.</p>
<p>Everyone knows college letters don’t really matter. What we’re saying is that UChicago sends out by far the most letters of top-tier colleges.</p>