<p>Pyewacket....there are no hard and fast rules and I doubt a cover letter is all that common with many applicants. I don't think you should do anything you feel uncomfortable about. Everyone approaches these things differently. I realize your D's main essay gets to the heart of her personality, experiences, which dovetails with the specific school nicely. My kids' many regular app essays also showed who they were and one could infer that these things were a bit of a match with the school. But those essays did not discuss specifics AT the school or anything about the visits or people they've talked to. The essays showed who they were and obviously that shows why they might be a good fit with the school to some degree. But the Why X college essay was different. It was specifically discussing what about that particular school the kid found appealing and what she might do when she gets there, as well as who she talked with or what she did to investigate the school. For some colleges, they had a couple regular app essays AND a Why X college essay, so you see, they were not one in the same. But if they did not have the Why X College essay, my kids included that stuff in a paragraph within the cover letter. The cover letter, however, even without that stuff in it, still served a purpose in terms of effort and attention and a sense of organization/polish and an introduction to the student and what was included, what was coming from others, or possible mentioning if this school was a first choice or top choice and why, etc. It was simply a different purpose than the essays. A cover letter is NOT essential. I do think if a school has no Why X College prompt, that there is no place else to really discuss why you want to go there (this is not exactly the same as talking about yourself where they infer you are a good match for them), or to mention who you have met with or what you have done on visits (hopefully beyond info. sessions and tours), and so forth. </p>
<p>Some place you really want to express interest. Just where in your materials you do that, is up to you. If the app comes across as the same app the student sent to ten different colleges or one that was tailored to this college, might make a difference in someone's eyes. It does not get you in but when there are many who are qualified and someone is reading many apps, it is nice to show effort, attention to detail, organization, and specific interest in THEIR school. Just my opinion. There are no rules of how to do this but something to think about and plan. The upshot should be that when someone is done reading the application, they have come to KNOW you (could describe you with some adjectives or bullet points) and also to be able to ascertain just how interested you are in them, and if you fit what they are looking for. A Why X college essay or a cover letter can drive those points home in addition to the rest of the application that might speak to these matters. Some place they need to learn that you like A, B, C about this specific school, and you can offer D, E, and F that dovetails so well with A, B, and C. And that you plan to participate in these things if you attend (showing how you will contribute to the student body). </p>
<p>The regular essays deal more with who you are, your experiences, your personality, your writing skills. I feel my kids' regular essays were not written in the same style as an essay of why they want to go to Podunk or the cover letter. Those were more explanatory or straightforward, whereas the regular essays were written with more style. </p>
<p>Hope that helps. What my kids did doesn't imply someone else needs to do those things. Further, doing these things is no guarantee that they work or got them in. They may very well have done none of those things and still gotten in where they did. We'll never know. I just think this is one time when they went all out to do everything possible to show themselves in the best light with the most effort. </p>
<p>This is akin to the discussions on whether or not to include a resume/activity sheet. You don't HAVE to do this. But I can simply say when a reader read the application that included an annotated activity document, they surely learned way more about the kid than from the little two inch chart on the application. </p>
<p>It is up to the applicant to decide what they want to do to really SHOW who they are, plus why they want to go and how they fit. This is one time to not just do what is required but to go all out and create a document that shows the most you can, with optimum effort. It may NOT be needed but it can't hurt.</p>
<p>Susan</p>