The College experience will always be important. The bigger question COVID19 will be changing is the cost and the distance of having this experience. Cost of OOS/Private vs In-State will be in the minds of many and how important this needs to be.
There are a lot of kids who have been admitted to very good In-State schools on this go around and assuming they did not let go of those admissions, they are probably rushing to sign up.
I just saw a reporter posting a question about New Orleans and whether a prospective student will be reconsidering going there now. Honestly, I can see so many people reconsidering this experience.