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<p>Nice! 
And I’d suggest that Evanston, IL may be the Cambridge, MA of the Midwest.</p>
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<p>But it is the consummate brand name of colleges in the same way that Xerox is the consummate brand name of photocopiers.</p>
<p>As an alumnus of Beloit, I was always told is was because of the historical connection between the two schools. Beloit was founded by Yale graduates. </p>
<p>As Beloit is one of the least pretentious places around, that “Yale of the Midwest” stuff just runs counter to the whole vibe of the place. Beloit knows it isn’t Yale and doesn’t pretend to be. We just made jokes about it when I was a student there.</p>
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<p>I take it you’ve never been to New Haven.</p>
<p>Frankly, who cares? The truth is your school either stands on its own feet, or it doesn’t. And calling it the ‘Anything of anything’ won’t change that. With that being said, i’ve always found this humorous: </p>
<p>“They say Angelo State is the Harvard of the South, we think Harvard is the Angelo State of the North!”</p>
<p>[ASU</a> Student Government Association](<a href=“http://www.angelo.edu/org/ssenate/]ASU”>Student Government Association · Angelo State University)</p>
<p>"I would see it this way:</p>
<p>Northwestern - “Harvard of the Midwest”.</p>
<p>UChicago - “Yale of the Midwest”."</p>
<p>I see it this way:
Stanford - “Harvard of the West”
And that’s the only relevant comparison.</p>