Best tech marketing MBA program

Graduate School Business School - MBA
1

<p>Hi! I'm new to the forums, actually just signed up about a minute ago. I'm thinking of applying to business schools for 2008. I would like to find out which school has the best tech marketing MBA program, which is the area in which I would like concentrate in. So far, I've heard good things about Northwestern, Stanford, and University of Michigan.</p>

<p>I understand "best" is a subjective term, but I would like to at least have an idea what some of the best tech marketing MBA programs are.</p>

<p>Thanks in advance!</p>

2

<p>I would add MIT Sloan to that list and Carnegie Mellon Tepper.</p>

3

<p>Stanford hands down.</p>

4

<p>Cool thanks! Can you guys elaborate a little on why they're good?</p>

5

<p>MIT and CMU have strong engineering programs and their MBA program has a lot of tech focus. I think a lot of that has to do with the types of students they attract. I would also suggest the new UCSD Rady ONLY if high tech and wireless communications is going to your future industry.</p>

6

<p>Okay thanks. I'm actually not too keen on MIT because when I was applying for college years ago, I got a brochure from them that was titled "Nerd City," kinda turned me away from it. If they really lived up to that name, I don't think that's the school for me. I'm not too sure about Carnegie Mellon, as I haven't heard too much about them, as far as MBA programs are concerned.</p>

<p>I was starting to look at Stanford, but the admission process seems really rigorous, and I think only 11% of applicants get accepted; whereas at other top MBA programs, 25% of applicants get accepted. But again, Silicon Valley is right there, so that's a big plus. I already have an engineering background (not Stanford, but comparable), so I don't really need more engineering training.</p>

<p>I would also like go to a school in the Midwest. California's nice and all, but it's going to slide into the ocean one day :p</p>

7

<p>MIT sloan for business school is completely different than their ungrad engineering or even graduate level engineering where it get's its "nerdy" reputation.</p>

<p>As for the midwest, try Northwestern Kellogg or University of Michigan MBA program. Both are great.</p>

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<p>Yea, I like Northwestern, because they have a strong marketing program, but I don't know how strong they're on tech marketing. It seems they have only two professors who specialize in tech marketing.</p>

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<p>It's not reallyt about the professors. Not many top MBA programs will have professors just for tech marketing. Look at the size, and active participation of each schools "tech clubs". Strong clubs can pull in good companies which are looking to recruit these students. The larger and better your clubs are, the more likely companies will come. Half the learning in an MBA isn't from professors but other students.</p>

10

<p>Technology Industry Management Program</p>

<p><a href="http://www.kellogg.northwestern.edu/academic/tech/index.htm%5B/url%5D"&gt;http://www.kellogg.northwestern.edu/academic/tech/index.htm&lt;/a&gt;&lt;/p>

11

<p>sjsu has a great presence in the silicon valley, although not prestigious</p>

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<p>Thanks NextMikeSays, is that still an MBA, though, or is it something different? It looks like it's still offered by Kellogg, but it seems to be separate from the MBA program.</p>

<p>southpasdena, what's SJSU?</p>

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<p>san jose state university, it lies just bocks away from adobe's corporate offices</p>

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<p>SJSU is good if you plan on being in the silicon valley and if you already have some tech industry experience aka a former engineer. If plan of staying in that area, an mba from there is fine. However, outside of CA an mba from sjsu is unknown and does not carry much weight. At that point, it is about your accomplishments, experience and if you have "delivered" or not.</p>

15

<p>I see. I may go to Silicon Valley and I may not, right now it's all up in the air. Personally, I'm not too crazy about living in California, but that's just a personal preference. I would like to stay in the technology sector, but it's not carved in stone. It would be nice to look at other possibilities and opportunities, and I think the B-School experience will allow me to do just that.</p>

16

<p>To the OP, don't worry about specific rankings for programs when you looking at business schools. What is most important is going to the best business school you can get into. The reason for this is because, for business schools, the value of an MBA comes from the networking/career opportunities, not from the "academic" value.</p>

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<p>Yes, don't teven consider SJSU if you can get into a top program, it will severly limit your options. Even in Silicon Valley it's not considered anywhere near like having an MBA from Stanford or Cal.</p>

<p>Kellog is great for marketing and you will learn much that applies to tech marketing.</p>

<p>Stanford would be my choice becuase of it's amazing connections in the Valley and your classmates will start several companies and become VCs, CEOs, etc. specializing in tech at a high rate.</p>

18

<p>

haha, this is exactly why I would LOVE to get in there. But yeah, silicon valley schools are going to be where it’s at. 1. stanford 2. berkeley 3. Probably mit anything after that, I’d start looking at simply rankings of the best you can get into.</p>

19

<p>i’d like to know how ahead/superior is standardGSB to Berkeley-Haas in Silicon Valley. does anyone know? </p>

<p>similarly, how “ahead/superior” is Berkeley-Haas to schools like Chicago and Kellogg in Silicon Valley?</p>

20

<p>I’d imagine most of the value for tech marketing from Stanford/Haas is from network effects.</p>