<p>I'm gunna have to agree to the66afghans. USC is well known predominantly on the west coast and parts of Asia (even then Cal's more recognized, although both will offer you fine education). But if we're looking at international/East Coast, etc prestige, then Berkeley > USC.</p>
<p>USC isn't "bad", esp. not in business. But again, it has "regional prestige." Even on the East Coast, BC's Carrol School of Management would hold higher value to many employers.</p>
<p>I think Cal is the safest bet. You'll never have to explain your degree, people will just...know.</p>