<p>Hmmm, good question. I was just discussing Malibu on a post too where Pepperdine is located. Pepperdine is a great school and take education seriously so would imagine they would offer something of quality. They usually are willing to pay for good instructors and given the recent popularity of film and photography lately am confident they invested wisely. </p>
<p>Ok, here is the thing some people misunderstand and becomes quite conspiracy laden. There are these ideas that all teachers are Marxists who teach Marxist ideology etc etc. For the most part that isn’t true for the majority of teachers. It’s been viewed as a dead ideology since the Berlin Wall came down. Although, his ideas have greatly resonated with millions of Americans and others worldwide for 150 years, especially the artists who many sympathized for due to the dangers and sacrifices they faced.</p>
<p>The main premise of Marx’s Capital treatise was that that the Capitalist class (not Capitalism itself) pays a worker just enough daily to survive which puts him in the slave wage like position on having to come back the next day and do it all over again. So how does this relate to film studies? Well, for one, all the workers in the industry got paid crap for decades, except for the above the line Actors Guild and Directors. The screenwriters, grips, gaffers, editors, producers decided to form their own guilds. They were doing that because not unlike today with striking similarities, workers were threatened to accept lower and lower wages or be replaced by illegal imported labor. </p>
<p>Why do you think Regan hated the Communists workers, organizations and guilds which were common in everyday America at the time!?!??! Well, because pretty much everyone else in the industry thought the Actors were getting way overpaid compared to the large gaps in what they were getting. The amount of violence throughout US and California History over jobs in this country is utterly mind blowing and downplayed.</p>
<p>Anyways, for those people to create a form of ‘art’ which they viewed film and photography as back in the day was to create a film language. To do that there had to be some way to communicate timeless ideas that could be developed onto the silver screen. It had to be done in a way that was both analytical and could be passed down generation to generation and worked upon. Although not Marxist in ‘thought’ per se it was Marxist in ‘principle’. That is, it held up to historical materialist authority by referencing a source that could be verified and peer reviewed to see if it holds weight.</p>
<p>Let me offer an example…textbooks. What is called ‘Marxist’ Academia is just a tradition just like anything else more than an ideology. When I research and write a paper, I am obligated to properly state a bibliography based upon ‘authority’, even though that term has even been changed recently because sounds too ‘governmental’ haha. What that means is I have to state my source, author (authority!!!), date, publication etc. for credibility purposes that I critically put consideration into where I got the information from to analyze for bias, fallacies, and misinformation.</p>
<p>In 1991 and again in 2001, there was a huge consolidation of the producers and directors of information, very much including textbooks. Each time that started happening I started noticing strange references in the textbooks which young people rarely question or bother to look up. There would be these claims like such and such person is an ‘expert’ or such and such science is sound because ‘so and so’ said so. An EXPERT, wow that sounds credible now doesn’t it. I would start researching these so called ‘experts’ and realized more than half were hacks that worked for the publishing company and were just being plugged in to sell more (text)books…get it yet!!!</p>
<p>Anyways film studies is a very sophisticated language. It’s a mix of semi marxist thought, art theory, literature and analysis, history, theater, critical theory, semiotics, linguistics, politics, psychology, and philosophy later on towards post modernism. Is this a bad thing in and of itself…no, its just the way it is. The problem is it takes TONS of reading to understand and an immense amount of knowledge and experience to finally go aha and make sense of it all. These people from high up scientists and educators to the artist studied the human condition and your mind so know how to invoke the desired emotional reaction. </p>
<pre><code>The other problem is because there is a steep learning curve, film studies tends to go way over many young peoples heads. Not because they are dumb, because you’d be surprised how media savvy people are today, but because of the lack of ‘visual literacy’ or deciphering what one is seeing. That may be one of the appeals but what happens if not enough don’t get what they are seeing in a more big picture manner they tend to personalize issues back to themselves. The effect is that some students start trying to seek (or convey) meaning in almost everything where their may be none or non-intentional or just looking in all the wrong places.
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<p>This causes a crisis of tradition vs. re-inventing the wheel. Unfortunately in the US, especially in today’s world compared to the golden age of cinema and sound, media is ALL about the money. It’s going through a transformation as has done before in the past being forced too by powerful interest and necessity to conform to the digital dystopia. </p>
<p>The next question is all this necessary??? Hmmm, well I think visual literacy is very important so people understand when their senses are being seduced. Some like to appear intellectual but tend to overthink this stuff so become critics I suppose. Generally, I tend to side with the average everyday viewer and concerned more with…well did you like it or not??? Most people aren’t concerned with technical stuff and keep voicing… sure we enjoy $$$$ CGI but we LOVE a great story that will make us laugh, cry, dream etc.
I suppose once you get it, it’s all about applying that knowledge somewhere or having some outlet with it i.e. scriptwriting, film production, advertising etc. Now that people are becoming more visually literate, I’m just hoping more start reading again. The majority of classic movies were adaptations from books because Americans LOVED reading murder mysteries and noir and anything to do with the American Dream and normal people who do great things and rise above etc. sorry if rather long, gotta go.</p>