Common App: writing names of specific brands?

Is it ok to mention/write about specific brands in my common app essay? (for example mcdonalds or forever 21)
It isn’t criticism or anything negative
The specific brand I want to write about changed what I want to do in the future.
I also want to mention a few more brands because my essay is narritive

Yeah, I don’t see why not.

Agree. By the way, it is narrative in case that wasn’t just a typo.