<p>It seems that others have been aggressively "recruiting" for a while too.</p>
<p>"“Many promising candidates don’t apply based on stereotypes,” says Dean of Admissions and Financial Aid William R. Fitzsimmons ’67. Byerly’s outreach program seeks to dispel these darker aspects of the Harvard myth: that the University is a leisure-class training ground where only the wealthiest are welcome. The new recruiting techniques, such as targeting low-income applicants by zip code and paying personal visits to students in economically depressed regions, aim to make Harvard’s resources appear more accessible to the working class. </p>
<p>Still, an institution older than its own country cannot escape its past, no matter how hard it tries. Harvard wouldn’t be Harvard without fireplaces in dorm rooms, oak-paneled libraries, formal dances, and a whiff of social superiority. Fitzsimmons readily acknowledges that gaining acceptance to Harvard, “to put it starkly, puts you in a position of power.” The University’s elitism is part of its allure, and its image-makers have an interest in maintaining that myth. The face of Harvard wears several masks, depending on which audience is watching." </p>
<p>Image Makers </p>
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<p>Another good example of college "Image Makers" at work.</p>
<p>Byerly, why the sudden interest in the Chronicle? Is the Crimson getting tired?
(Sorry, couldn't resist..:))</p>