<p>There is no "recent trend" to speak of when it comes to striving for the best.</p>
<p>Furthermore, cost is relative based on how much you can pay, and many of the schools with the best financial aid also happen to be among the best academically - for example, Amherst, which just announced a major finaid initiative, also happens to be tip-top level in terms of undergraduate academics. Schools may be "cheaper" in advertised tuition figures, but are certainly not always actually cheaper for those who would qualify for financial aid from a very top tier institution, or for those who might not want to spend their summer collecting money at a pizza shop and would rather spend a couple summers abroad (an area in which the very top-tier schools now provide massive amounts of funding). </p>
<p>Also, a simple cost:benefit analysis demonstrates for most people the value of going to a top-tier institution that can get you into the very best graduate programs and allow you to form friendships with motivated and extremely passionate, unusually intelligent and "quirky" (in a good way... usually) people. Even if the up front cost is a bit higher for some, the long term payoff can be enormous.</p>
<p>The "bang for your buck" people are the same ones who started the now-defunct "self esteem" craze in the early 1990s. Some of them even want you to go to an "easy" school so you can feel like you are the top dog. If you listen to them, again, you are being penny-wise and pound-foolish, although obviously a few of them make the important point that you should find a school that is a good "fit" (which you can only determine with extensive visits, not gross stereotypes about "types" of people who attend a school).</p>
<p>Of course it is sad that the rich get richer, and the schools with the highest endowments per student keep getting better relative to their poorer peer institutions, but that's the way education works. If you don't like it, get involved in government and try to improve funding for public education. Or get involved in private industry, make a lot of money, and donate it to a school instead of buying a yacht or a third home. Our state-funded and second-tier private universities are good, but if the country really wanted to, it could make them HYP level. It would just take a lot of money. But hey, we currently spend 38% of the national budget on the military (including interest on military expenditure related debt) versus a tiny fraction of it on education. If you could reverse those numbers, you would see public universities that were at the level of HYP. To bring everyone up to the level of Yale and Princeton, which have ~$2,000,000 per student, you would only need to spend about 5,000,000,000,000 dollars; the cost of a few wars in Iraq. </p>
<p>Until then, go to the best place you can get into.</p>
<p>Regarding numbers, I think you are being overly defensive, and ignoring the fact that the vast majority of my posts do not have to do with numbers - they have to do with giving advice. I receive many posts & personal messages from people thanking me for specific advice - and almost none of it has anything to do with facts or figures.</p>