<p>Both provocative and informative, this article in Inside Higher Ed takes a close look how parents can be "COOL" and efficiently google for basic information to aid in the college search process, starting with the Education Department's very own website: the College Opportunities Online Locator.</p>
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The secretary of education has a tough time finding out how long it would take a student to graduate or how much college costs? Spellings frequently refers to her daughters college search when making these points, so we decided to see what Spellings or any parent could find today. Is that information difficult to get? Spellings daughter enrolled at Davidson College, a liberal arts institution in North Carolina. According to Davidson, the top overlap colleges in applications to Davidson are Duke, Vanderbilt and Wake Forest Universities, and the Universities of North Carolina at Chapel Hill and Virginia.</p>
<p>It turns out that a parent whose child was looking at those institutions could find out how long it would take a student to get a degree and how much college would cost and a lot of information suggesting whether college prepares students for careers all in one place, available at no charge: the Education Departments Web site.</p>
<p>COOL, the acronym for the College Opportunities Online Locator, isnt the best known Web site. If you type in college information or college search to Google, you get a bunch of commercial sites first. Even on the Education Departments Web site, it doesnt merit inclusion on the home page or the main page for parents. But with a few clicks or a search, parents can find it as well as answers to most of Spellings questions.</p>
<p>Before writing a tuition check to Davidson, for example, she could find out quite a lot. If worried about how many years she would be paying tuition, Spellings could check out the retention/graduation rates section, and learn the year-to-year retention rates, the graduation rates after four, five and six years, and breakdowns by gender, race and ethnicity. (Davidsons rates are impressive, so the odds are in favor of just four years of undergraduate tuition checks for the secretary.)</p>
<p>What about cost? Figures are provided for tuition, books, and room and board. Of course, what colleges charge is only part of the picture, but the Education Departments Web site (all in this same database no jumping around into the deep recesses of the education statistics division) will tell a parent what percentage of students at a college receive aid, the percentage receiving various kinds of grants and loans, and the average size of various grants and loans.</p>
<p>The COOL site doesnt report on whether students are being prepared for their desired careers, although there is definitely information that might help someone concerned about the issue. Degrees by major field are provided, so a parent could see that at Davidson, students are much more likely to graduate with a degree in the social sciences or history than mathematics or the physical sciences. The site also includes information about default rates and its a good guess that Davidsons new alumni, with only one borrower in default in the last three years, are either employed or in graduate school at very healthy rates.</p>
<p>All of the above data is totally comparable among institutions so a parent can compare any of these things, with comparable data, courtesy of the Education Department.</p>
<p>On the question of whether students are prepared for jobs which relates to broader questions Spellings and others have asked about whether the education students receive is strong enough a sampling of the Web sites of colleges that a Davidson applicant might look at yields plenty of information that isnt on the COOL site. At Davidson, for example, the career services department maintains a Web site in which each major has a careers section identifying career-related skills, the kinds of employers who hire Davidson graduates with that major, and the jobs of recent graduates in the field. Recent classics graduates, for example, are working as a librarian, a platoon leader, a paralegal, a teacher, and an investment banker, among other job titles.</p>
<p>There is less comparability across institutions with this kind of information at least for competitive colleges that enroll traditional age undergraduates. At the same time, career services has become one of the ways colleges compete with one another and the colleges with which Davidson competes for students reflect this. Wake Forest University has full descriptions of the career-related services it provides and a special section for parents, including an invitation for parents to submit questions.</p>
<p>The most detailed information about job placement tends to be available from community colleges and other vocationally oriented institutions institutions that arent part of the admissions frenzy Spellings cites in explaining the need for more information for applicants and parents. In Washington State, for example, a database for all vocational programs in the state provides information on recent graduates rates of employment and median, high, and low wage levels, among other information.</p>
<p>No one in higher education would deny that there are serious problems facing academe and all kinds of criticisms can be made of colleges, accreditors and other players. And the COOL database doesnt provide information on what individual students learn.</p>
<p>But a review of available information does raise the questions: Is it fair for the education secretary to say that parents cant find basic information about costs and graduation rates when much of that information is on the departments Web site and much more is available with just a few further clicks? Is it fair to call for major changes in higher education, citing the alleged lack of information about such things as costs and graduation rates, when a speedier way to share this information might be to, say, put a link on the Education Departments home page?
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<p>Unfortunately, parents may be dismayed to note that one area not covered by the departments Web site is the cause of tuition increases...</p>
<p><a href="http://nces.ed.gov/ipeds/cool/%5B/url%5D">http://nces.ed.gov/ipeds/cool/</a></p>