<p>These are my favorite choices....any opinions or experience with both schools?</p>
<p>The USC Family is a myth. Go with SMU. Higher ranking with a better job market.</p>
<p>My son was accepted to both SMU Cox Business and Marshall at USC. He has chosen to go to SMU in the fall :)</p>
<p>OK. Thanks. Would you mind sharing why he made the decision?</p>
<p>Belasco~My S liked the smaller class sizes, access to professors and the individual attention given to those in the BBA Scholars program. Since he made his decision, he has rec’d numerous letters and emails from various people associated with Cox. </p>
<p>And I can confirm that the job market in Dallas was another factor. CA isn’t exactly the most friendly business climate. The opportunities given to those attending SMU-Cox are very impressive.</p>
<p>Hope this helps :)</p>
<p>Check out the Student Survey Rank of undergrad business schools in Business Week. </p>
<p>[The</a> Complete Ranking: Best Undergraduate Business Schools 2013 - Businessweek](<a href=“Bloomberg - Are you a robot?”>Bloomberg - Are you a robot?)</p>
<p>TCU -5, SMU-10, USC-62. The students are happy.</p>
<p>Looks like TCU in Fort Worth is the best college for Business School! 
Nice stat!</p>
<p>Actually, according to business week (The Complete Ranking: Best Undergraduate Business Schools 2013) it says TCU and SMU are ranked 28 and 30 respectively which is the same.</p>
<p>Take a closer look at the breakout of the sub-rankings. </p>
<p>Point being made is that students at TCU and SMU rank their school very high in satisfaction.</p>
<p>Unless you child is accepted directly into the Cox, keep this in mind. They will have to maintain a 3.4 their Freshman year to even apply to get into Cox. OK if they are a nose to the grindstone type. Lot of pressure on the student, but may be OK for yours.</p>
<p>Regarding USC vs. SMU. </p>
<p>I think the posters are munging two separate issues. Both business schools are excellent. Both would be great if you wanted to stay and work near the campus. If not, then check out the alumni groups in the area you want to live in. Here in Silicon Valley, there are a LOT of USC biz school grads. I have never met an SMU business school grad. Doesn’t mean there aren’t any, just not as many a with USC. Probably would be the reverse situation with a city in Texas. </p>
<p>If ‘best’ is your requirement, then why not consider the great public schools in both states? CalPoly, UofT campus, Berkeley, etc. Is either USC or SMU worth $40-60K a year? If you have the bucks, it may not matter. If you are taking out loans, it does. After your first job, no one cares where you went to school anyway.</p>