<p>Describe your academic interests and how you plan to pursue them at USC. Please feel free to address your first- and second-choice major selections. (250 word limit)</p>
<p>Growing up in a business-orientated environment, my first passion was to study economic. However, while studying the recent prenominal economy bloom in China, I found out that the fundamental reason western companies cannot grasp the competent way to deal with the Chinese market is because they choose to market to the Chinese in a western way. They fail to understand that as China modernize, it will not westernize. The economic of a country is largely depended on its people, and culture. This fostered my interest to study psychology rather than economic because in order to successfully penetrate other markets, having knowledge on Cross-cultural psychology and social psychology is what sets me apart from everyone else. Therefore, I intend to major in psychology, and minor in consumer behavior. I chose USC because its marvelous research program. Programs such as the McNair Scholars and Fulbright U.S. Student Program will allow me the freedom I need to conduct groundbreaking researches and also a chance to gain valuable experiences overseas. In addition, the many internship opportunities offered by USC will allow me to work in a practical environment while learning and also expand my network. Furthermore, USC offers a minor in consumer behavior. This will allow me to use the knowledge I learn from both fields of studies to create a competent business plan for western companies that aim to expand their success to other continents. The possibilities are endless and I cannot wait to expand my interest once I become a student at Dornsife.</p>