USC (Annenberg) vs Northwestern (Medill) vs UCLA vs UC Berkeley

<p>Here is some information about me:</p>

<p>I am thinking about going the communications/journalism route with possible minor/emphasis in economics or business or statistics. I can see myself doing marketing in the future..but I'm not totally decided on a particular major or career path, though, so I prefer a school that is strong across-the-board academically.</p>

<p>Majors at individual schools: USC (Communications), Northwestern (Journalism), UCLA (Undecided Social Sciences, a possible shift into Communications), UC Berkeley (Undecided College of Letters and Science)</p>

<p>I am leaning toward the private schools, although my going to one is very contingent upon financial issues. The UC's, as it currently seems, look much more affordable as I am a California resident.</p>

<p>If this helps, here is a small list of what matters to me in a school (in order of importance):
1. Opportunities for jobs/internships
2. Name recognition/prestige (for future employers, grad school)
3. Academic caliber/rigor
4. Academic atmosphere (I prefer competitive, but not cutthroat)
5. Affordability
6. Surroundings/environment
7. Close-to-home-ness (NU definitely loses on this one)
8. Ability to apply AP credits
9. School size (at a UC, will I be 'just a number'?)
10. Social life (I prefer a school with less dominance of Greek life)
11. Climate (again, NU loses this one too...)
12. Flexibility of taking other classes outside my major/school</p>

<p>To me, it sounds like UCB fits most of your criteria. Opportunities for jobs/internships will be excellent at all schools, Berkeley has probably the best international prestige, and its also the strongest in the west. It’s the most affordable, close to home, and takes all sorts of ap credits (they accept any passing credits, right?). Solid climate.</p>

<p>Good luck on your decision</p>

<p>Medill is fantastic, but don’t go into huge debt attending. Starting journalism pay is very low. Something to keep in mind.</p>

<p>It somewhat depends where you live and where you see yourself starting out your career. If you’re in California, and serious about your chosen fields, I’d say USC. Annenberg offers a prestigious program and USC will have connections galore. </p>

<p>If you’re from out of state, I’d consider Northwestern, since it has such a stellar reputation overall, and its undergraduate journalism program is considered one of the best and most selective in the country. </p>

<p>BTW, while Berkeley does have international renown, it’s not great for journalism on the undergraduate level. Same with UCLA.</p>

<p>Is competition for opportunities less plentiful (or more competitive) at UC’s versus USC and Northwestern? Also, is the alumni network much stronger at USC or Northwestern vs. the UC’s?</p>

<p>UCs have a common policy on generously accepting credit units from APs (typically 4 or 8 quarter units per passing exam, which is 2.7 or 5.3 semester units at Berkeley), but subject credit and placement may be significantly less generous at Berkeley and UCLA.</p>

<p>USC seems to be quite stingy with AP credit overall.</p>

<p>You can search for “AP credit” at each school’s web site. However, Berkeley College of Letters and Science does not have a central listing for any but the base-level requirements of the College of Letters and Science; you need to check the web sites for each major to determine if any AP credit is usable for the major.</p>

<p>Perhaps it’s more sensible to save the money with UCB or UCLA now and use the money you’d save for the Integrated Marketing Communications at Northwestern (which seems to be that perfect program you look for) later:</p>

<p>[Medill</a> - IMC](<a href=“http://www.medill.northwestern.edu/imc/default.aspx]Medill”>http://www.medill.northwestern.edu/imc/default.aspx)</p>

<p>Go to UCLA or Berkeley (Communications is one of the most competitive majors at UCLA.) Then go to Medill for graduate school. A Masters from Medill, I imagine, would carry much more weight than a Bachelors.</p>

<p>I’ve heard that the Communications dept at UCLA is underfunded, therefore unable to accept more students (hence the competition)?
At USC or Northwestern, I would already be in the department/school of my choice without having to worry about ‘getting in’ in my junior year. </p>

<p>I’ve heard that the Graduate Journalism program at UCB is highly regarded as well…does this carry any weight for the undergraduate aspect?</p>

<p>EDIT: I just confirmed with USC’s FAO that I will receive a Presidential scholarship (half tuition, renewable every year). This makes USC look a lot more attractive, as I’m not getting any financial aid from anywhere else…</p>

<p>^ Undergrad tuition is $45,602/year…half tuition brings it to ~$23k/year. </p>

<p>[USC</a> Financial Aid - Applying & Receiving Financial Aid - Undergraduate - Costs](<a href=“http://www.usc.edu/admission/fa/applying_receiving/undergraduates2/costs.html]USC”>http://www.usc.edu/admission/fa/applying_receiving/undergraduates2/costs.html)
Total budgeted cost of attendance is $62,245/year…half tuition brings that to ~$39k/year.</p>

<p>Berkeley at full cost without any financial aid is ~$32k/year…so USC’s costs are now in-line with UCs.
<a href=“By the numbers - University of California, Berkeley”>By the numbers - University of California, Berkeley;

<p>Since costs are similar, go with your gut…what environment do you like better?
I will say though, reading your criteria, Berkeley matches very closely (academics strong across board, generous with AP credit, etc.). Have you visited?</p>

<p>I haven’t visited UC Berkeley yet, although though I will in a few days.
Actually, I’ll be visiting all 4 schools within the coming couple weeks…I’m hoping that the “gut” thing checks in during one of these visits.</p>

<p>^ They’re all quite different environments. Go with the one that “clicks” with you most. You’ll do better academically at the school you feel most comfortable.</p>

<p>If you have more questions after you visit, come back to this board for advice.</p>

<p>I am a transfer student…I applied to UCLA and UCB for comm major. My GPA is a terrible 3.7.
I was in PTK, several other clubs, did volunteer service, worked in school newspaper, broadcasting program, debate team, and interned at fox. My essays were pretty good. Do I still have a chance even if my gpa is so low???</p>

<p>I am a Professor, have a long-standing organization aiding students in their college prep-work and application process, and am a former columnist writing to educate parents for their children’s educational success. I write in bullets for easier reading and navigation:</p>

<p>OVERVIEW: Northwestern & UC’s

  • PRESTIGE & ALUMNI NETWORK: Northwestern’s Medill School of Journalism is extremely prestigious. It is not just one of the best, but has consistently been ranked #1 and has also produced 38 Pullitzer Prize laureates. The benefit of attending Northwestern would not only be access to the Medill alumni, but all of the Northwestern alumni base, which includes their undergraduate bases (they have numerous schools, such as Weinberg for Arts & Sciences, McCormick for engineering, Bienen for music, etc) and their remarkable graduate bases (Kellogg #1 in Marketing, the law school, etc). Further, as an undergraduate, you may enroll in and participate in various certificate programs, such as the International Marketing Communications program, which many journalism majors take, the Kellogg certificate program, which many econ majors take, etc.</p>

<ul>
<li><p>GENERAL EXPERIENCE: I do have students who I have enrolled at Northwestern, and their experiences have been generally positive. One student is a graduate of the Medill school (graduated #2 in 2012, good boy!) and has gone on to enroll at the law school immediately out of undergraduate school, which for their law school is rare. The other majored in history and psychology, she is also enrolling in law school. On a side note, since you are interested in econ, in Northwestern’s Weinberg School of Arts and Sciences roughly 50% of their incoming classes are econ majors (likely attracted by Kellogg). As for Greek life, roughly 30-40% of the entire Northwestern University (they have many individual schools) are involved in Greek life.</p></li>
<li><p>TRANSFERRING CREDITS: In my experience in enrolling and transferring credits for my students, it was very easy at Northwestern. The standards vary per AP exam; they accept only 5’s on some, but 4’s on others. I believe on a few, they even accept 3’s. At NU, 1 class = 1 credit; they do not do credit hours, which is simple for students indoctrinated into the system. 1 AP credit = 1 class. You need 45 credits to graduate. Two of my students graduated in 2012. My student who graduated from Medill in 2012 transferred 12 AP credits in, which lightened his course load. He could have graduated as a junior, but opted not to. My other student transferred in 11 AP credits, and also could have graduated as a junior, but opted not to. They both then proceeded to take very small class loads their final year (registering as part-time students and receiving half tuition), and focusing on gaining real work experience. Their less strenuous course load enabled them to intern year-long with journals and bulge-bracket banks, respectively. If money is a concern, and you have a high number of transferable AP credits, this could be an aspect to consider not only tuition-wise but also opportunity-wise.</p></li>
<li><p>DOUBLING IN MAJORS: Northwestern, like University of Chicago and Stanford, is on the quarter system. This means you take an average of 12 classes a year (4 classes/quarter, though some students take 5 or 6/some quarters and others take 3/quarters). If you are enrolled in 1-2 classes, you pay half tuition. If you take 3-5 classes, you pay full tuition. Because of this system, at all 3 schools, it is the norm to have a double major or at least a major and a minor. It is relatively easier due to the quarter system/higher number of classes taken to do so. It is not rare for students to have a triple major. If money were not a concern at all, given your list + interest in journalism and econ, I’d recommend most highly qualified students to attend Medill.</p></li>
<li><p>On the other hand, I have even more students enrolled at UC’s (due to slightly less stringent admissions criteria, preference for California weather, etc). Their experiences have also been generally very positive as well, even though the class size is significantly larger. I have more students accepted into UC-Berkeley and the others than Northwestern, which has become even more popular and rigorous with its application process in the very recent years.</p></li>
<li><p>As for weather, the weather in California is much more mild and tolerable than in Evanston. The Chicago winters can be frigid, and can take up roughly half the year. If one detests cold weather, take note that half your time in Evanston will be cold—though only for 4 years.</p></li>
</ul>

<p>RECOGNITION/PRESTIGE/OPPORTUNITY FOR JOBS:

  • Overall, amongst educated circles, both Berkeley and Northwestern will both be considered good undergraduate schools, with precedence more often given to the latter. This precedence will be even more heightened in the field of Journalism–not because Berkeley’s journalism program is weak; this is not true at all, but rather because Northwestern’s program is so strong.</p>

<ul>
<li> It should be noted that Northwestern is not as networked/marketed in street culture in the west coast as it is in the midwest or east coast. However, this does not mean it will affect your chances for jobs at all. If you seek to apply for a professional job, your employer will certainly know of Northwestern as well as Berkeley and where they stand in terms of prestige both in general and in that field. Therefore, I would not consider it accurate when some say “Berkeley has a better network,” or “Berkeley has a better reputation,” or “Berkeley is more prestigious.” Ask yourself in response to these remarks–to whom is Berkeley a better network, having a better reputation, or more prestigious? Think in terms of your employer.</li>
</ul>

<p>What I mean to say is, for example if you are an aspiring attorney whose goal is to receive the best education + job placement post-graduation and money is no object, should you attend Berkeley or Northwestern? The answer is likely Berkeley. If you are an aspiring businessman or marketer, the answer is likely Northwestern Kellogg. If you are an aspiring doctor, the answer is neither; rather, likely UCLA. This is an important way to frame part of your “better fit” assessment. Numerous times, I have west coast students and parents alike approaching me with very “street/popular culture” and incorrect visions of certain schools, and I see it over and over again for midwestern schools, such as Northwestern and University of Chicago.</p>

<ul>
<li> Alumni-base should also be part of that assessment. In terms of an alumni-base, no one would be able to properly say either have a “weak” one. When personally evaluating which is the “right” or better one for you, you should try and consider their overall prestige–not just the Journalism/Communications school, etc–because your access will be to the entire alumni base, not just a part. Further, you should also strive to discover the answer to this question: how helpful is the alumni base? A strong alumni base can do little if it’s known to be unhelpful (note- Harvard Business School certainly has a reputation for being amongst the best business schools, but their alumni base is not known to be ‘as helpful.’ This could be attributed to various factors, such as population size or general nature, etc).<br></li>
</ul>

<p>ULTIMATE PERSONAL RECOMMENDATION:

  • That being said—if finance is a serious concern for you, I would recommend Berkeley over Northwestern. Certain students have parents willing to shell out whatever for their child’s dream undergraduate and graduate school education, but this is not a luxury available to all. If you will have to take on personal loans and seriously plan to become a journalist as opposed to, say, a successful attorney who will practice in Big Law, or a doctor in a successful private practice etc., I would advise to take on less loans than more. While one is relatively better known/more prestigious in journalism and econ, the other is also a solid and good school. You will receive a good education regardless.</p>

<ul>
<li> In repeat, if money is no object and your goal is to attain the best education/alumni network/double-majoring opportunities/smaller class sizes/more 1-1 access to Professors in office hours, I would recommend Northwestern. BUT if money/large personal loans are involved and you have those same interests, I would recommend Berkeley.</li>
</ul>

<p>Hope this was helpful and informative, though I do realize I spoke less specifically/in detail about the UC’s. Anyone can feel free to message me with more questions.</p>

<p>Which one do you like better?</p>