<p>More annual giving focused. Get the percent giving numbers up. Could help our USNews ranking as it a weak area the way USNews does it. Percent giving versus total giving. UW has always done well in total fundraising but lags in participation. </p>
<p><a href="http://www.news.wisc.edu/21067%5B/url%5D">http://www.news.wisc.edu/21067</a></p>
<p>Campus</a> Connection: UW-Madison unveils new annual giving campaign</p>