<p>*Those sports don’t “lose” money. They cost money, like most extracurricular activities. You wouldn’t talk about whether the debate society or the folk dance troupe “lose money.” You’d talk about how much it costs to maintain them, and, of course, if they are worth the cost.</p>
<p>This, again, is why football and basketball are different–they are businesses, not extracurriculars.
*</p>
<p>Point taken.</p>
<p>So a cost analysis should be done. If the cost is deemed “worth it” because there is some value/benefit from the expense then the expense is worth it. If the costly expense exists solely because of Title IX and only provides short-term benefits for the few participants and the money would be better spent towards academic pursuits, well…</p>
<p>*Originally Posted by menloparkmom:</p>
<p>athletic scholarships mean the university is giving away a college education for FREE.*</p>
<p>No…it doesn’t mean that at all. Athletic scholarships, which are providing the funds for those “free college educations,” are funded thru the athletic dept…which largely gets its money from football and basketball… ticket sales, TV broadcasts, donors, boosters, ticket sales, etc. However, if there are athletic scholarships that are being funded with univ funds or taxpayer dollars, then those programs need to be analyzed.</p>
<p>Obviously, winning football and basketball teams are often televised (hopefully, nationally) for big bucks. Home games can be especially lucrative, with each game potentially bringing in millions. Schools that are paying their football coaches million dollar salaries aren’t really paying those salaries. Those salaries are essentially being paid for by CBS, ABC, and ESPN and their advertising sponsors.</p>
<p>If you don’t think these big Div I football programs are bringing in the big bucks, ask yourself why the cupcake teams are willing to play the big boys in non-conference. They do it because they get to walk away with as much as a million dollars to pad their coffers.</p>
<p>Why shouldn’t football, like all other activities, have a budget, and pay any surplus into general funds</p>
<p>I think some do. Well managed athletic depts do keep a reserve for those “bad years,” but well-heeled athletic depts do contribute to the the general fund, merit scholarships, and other needs. When Tuscaloosa suffered that devastating tornado last April, the athletic dept immediately donated $1M for relief efforts.</p>