Will Amazon's presence in New York nudge Columbia up to #1 or #2?

I don’t see how anyone can realistically compete with Columbia if the institution is an academic equivalent to Harvard and moreover located in the financial, intellectual, media and alternate tech capital of the world. Does this mean New Yorkers will have to deal with unbearable Wall Street Bankers AND Tech Bros on the subway?

ADDITIONAL THOUGHT: Columbia outranks or ties Yale in pretty much all the academic standings. This may be the killer blow?

Not everyone wants to be in NYC