Would it be weird to put the college slogan in the essay?

Like in the end of the essay, I’d put go cardinals.

Would that look bad?

If it’s one of those “why x university” sure, go ahead. If it’s your general common app essay or where they aren’t asking about your feelings towards the college, don’t. Basically, if it fits the prompt, go for it.

This ^^^. At Michigan ending with “Go Blue” would be common. ?.

But more importantly knowing their school moto and direction is important like their mission statement and incorporating that into your essay might be important. Means you actually researched the school.

This is a very common thing to do in Why Us or college specific essays. For the personal statement, I wouldn’t recommend it unless it very specifically belongs in that essay, as in, you’ve weaved it into your story or similar.

Thanks! I should have mentioned this was for the why us essay.

Would it be weird? No. Would it be a cliche? Almost certainly yes.