applying to U of M Ross business school

<p>I'm in the process of applying to U of M and I also wanted to apply to Ross (business school) for preferred admission. I know it's super competitive and I have to write that extra essay. I wasn't sure how to start this sort of essay, anyone can help me? the question was:</p>

<p>Based on your accomplishments, experiences, and goals, tell us why you want to pursue a Bachelor of Business Administration (BBA) degree at the Ross School of Business and how all that you describe will contribute to your success in the program.</p>