college "burger" ad wars

<p>I've noticed on the Ohio State thread today that Miami university has obviously bought the top banner on the page every time someone views the OSU thread.</p>

<p>It's pretty obvious that Miami views OSU as the competition.</p>

<p>It got me thinking....with fewer students (customers) in the future, I wonder how heated the marketing will become between colleges.</p>

<p>Is comparison or attack advertising coming soon?</p>

<p>Since this is Miami University in Ohio, I would suppose that they do in fact consider OSU to be their competition. Just the fact that they’re both in the same state. Also, if someone were interested in OSU, but didn’t have the stats, maybe they would consider another university in Ohio?</p>