<p>Soozie, I think you articulated very well the reasons why parents may opt for a private counselor and I think your families are lucky to have you.</p>
<p>My beef is with the subset of counselors whose names imply or suggest that they can get the kid catapulted into a college that the kid couldn’t be admitted by his or herself, and all of the marketing materials support this illusion.</p>
<p>Let’s be frank- nobody is naming their college counseling service “Adelphi-Edge” or “Hofstra-bound” or “Destination CW Post” even though there may well be kids out there who need assistance getting their ducks in a row for the Adelphi colleges of the world. I have no doubt that there are honest and straightforward counselors out there… but the vast majority that I hear about at the grocery store and the water cooler at work are exploiting some vulnerable people out there.</p>
<p>The superstar kid, left to his own devices, might end up at UVA instead of JHU. Or BC instead of Georgetown. Or Brandeis instead of Swarthmore. At the end of the day, does the minor (if in fact, the counselor is not editing essays or actively molding the kid) boost that might come from professional tweaking justify the very high prices that parents are paying for these services? And do the differences in educational experience at these places really make that much of a difference at the end of the day? I believe that fit is important… but will BC be a horrid fit for a kid who would have been happy at Georgetown without the help of the counselor who can ease the way into the somewhat more competitive admissions pile?</p>
<p>So I am skeptical. Parents who feel burned by the process do so after paying 12-15K or so (the full package for many of these companies) only to learn at the end of the day that Junior is heading off to SUNY Binghamton (a fine school by the way- with some terrific programs) where, barring a true meltdown in the process, most HS guidance counselors in NY State could have advised on how to get accepted to Binghamton (and if the kid is below the bar for B all the private counseling in the world isn’t getting him in.)</p>
<p>So if the counselors really purport to be about helping the kid navigate the process… and not imply, actively or otherwise, that every kid whose parents have an open checkbook is ending up at Harvard (Ivy-Edge anyone) they need to clean up their act.</p>
<p>Do you see testimonials in the marketing materials from parents who are grateful that they paid 15K to get the kid into College of New Rochelle? PULEEZE.</p>
<p>And I don’t think that any cleaning service is going to show up at my house and imply that it will look like Versailles when they are done. Just my own house… with fewer dust bunnies.</p>