[quote]
However it doesn’t seem to attract as many applicants(WHY??) as similar ranked schools/quote Name recognition and location
The Ivies and the well-known elites such as Stanford and MIT attract the prestige hounds and have a lot more name recognition, and Duke is generally recognized as the best college in the South. Also, colleges draw heavily from their own regions, so students in the northeast and California tend to pay attention to colleges in their area. For example, only 14% of those scoring 700+ on the CR and/or math sections of the SAT in 2014 were from California, but California residents make up 40% of undergrads at Stanford. Colleges in “flyover states” are often overlooked by students on the east and west coasts.
(2) Underrated Reputation
Wash U is often seen, particularly by the older crowd, as a Johnny-come-lately among elite colleges, so it has had to work to establish its reputation as a strong research university. In particular, it has been frequently ridiculed on CC for its mailings. I personally find this rather baffling, given that Chicago leaves Wash U in the dust when it comes to aggressive, over the top marketing but has become by far one of the most popular colleges on CC.
(3) Underrated Academics
Academically, biology and medicine overshadow the other disciplines at Wash U in the public eye to such an extent that many high schoolers don’t know about the other strong programs there (e.g. art, dance, anthropology and archaeology, poli sci, languages, etc.).
(4) Placement
Finally, the big fields right now are computer science and econ/finance/business – you’ll notice that about 80% of the students on here are convinced those majors are perfect for them. Wash U isn’t one of the biggest feeder schools to Wall Street or to Silicon Valley, so it’s less appealing to a lot of students than, say, Stanford, MIT, or Penn/Wharton.
Apples and oranges. You can’t compare public and private universities, and even comparing private universities can be tricky unless you account for the percentage of students enrolled through Early Decision. For example, the University of Nebraska has a whopping 63% yield.
Popularity among high school students is hardly the best way to measure college quality. Wash U is a highly respected university.