Kelly Writers House 2022 Recruitment

Hi all! I have a question. So I’ve been in contact with the KWH for a year or two now and finally submitted my ED app to penn for the class of 2022! Yay. Anyways, I was sent an email by the writers house asking me to complete a survey. Is this considered recruitment? And if so, did anyone else get this email specifically? If anyone has any more info about this topic, please let me know-- thanks!

The email:
Hello from the Kelly Writers House!
If you are receiving this message, you are on our list of prospective students for Penn’s class of 2022. As you know, we at the Kelly Writers House care a great deal about supporting writers who are considering Penn. We are writing now to ask you to complete a brief survey which will help us understand your interest in Penn as it relates to our community. You can find the survey here. (A URL to the survey is below if the link doesn’t work for you.)
Completion of this short survey should take less than fifteen minutes and it will aid our efforts to communicate with Admissions about promising writers. We apologize for the impersonal nature of this survey (and this email, for that matter!), but we hope you understand that this will ultimately help us support the candidacy of creative students. As you likely know, our input is just one factor out of many that are ultimately considered by Penn’s Office of Undergraduate Admissions. If you have any questions about the Kelly Writers House or Penn’s Creative Writing Program, please respond to this email.
Please note that this survey is for our use at the Kelly Writers House only. If you have decided not to apply to Penn and would like to be removed from our list, simply respond to this message (and best wishes to you!).
If you are applying Early Decision, please complete this survey no later than 11:59 PM on October 29, 2017. If you are applying Regular Decision, you can fill out the survey any time before the application is due on January 5, 2018.
Thank you for your cooperation during what we know is a very busy time!

Hi! The survey was sent out to everyone who expressed interested in KWH and UPenn. I applied ED, too; gl to both of us!

Yup I got this and applied ED too! Our contact with KWH is considered recruitment. Fill out the survey. Hope to see you at Penn!!!