NYU Stern vs. USC Marshall Half Tuition vs. SMU Cox BBA Scholar & Hunt Scholar

I have to make my college decision in the next couple of days, and it seems the more I think about it, the more unsure I become. Right now, I am still undecided on which area of business I will major in, but I will most likely study finance or real estate. NYU Stern is obviously the most reputable out of the three and is placed in my favorite city, but it is also the most expensive, and I am not eligible for any financial aid. Next, I live on the east coast and have little connection to California, but I thought USC was super cool when I visited. The scholarship they’re giving me sweetens the deal of course. Lastly, SMU would be absolutely free for me and I would be placed in honors classes and special programs, but I am unsure if I will receive a lower caliber of education there or have access to the same breadth of opportunities these other schools provide with their alumni networks. Which one do I choose???!