<p>Does anyone know what the starting salary for a student graduating with a bachelor's degree in advertising is? I decided to ask in the parents forum thinking that some of your children may have already done this or that parents may be more familiar with salaries themselves. I already tried a google search but it didn't yield the particular information I was looking for. </p>
<p>I've had a number of friends and relatives who were successful in advertising--in a variety of functions--and not a single one of them majored in "advertising" or went to a college or university that offered "advertising" as a major. (Actually, I've never heard of a school offering such a major.)</p>
<p>What does a major in "advertising" mean? Creative? Media buyer? Traffic? Ad exec? Market research? Careers in advertising can require vastly different skills. And entry-level jobs vary tremendously.</p>
<p>I see from some of your previous posts that you are still in HS. Are you definitely planning to major in Advertising in college, or is it just one of several possibilities? I see your dream school is (was) Pepperdine. Does this mean you are interested in the agency or media end of the business? Also, are you specifically looking to settle/work on the west coast, or are you flexible? For example, schools like Syracuse, Ithaca, and BC can be direct pipelines to jobs in NYC and Boston. Choose a school with a good career placement/recruiting record and an active alumni network. Getting a foot in the door without knowing anyone can be tough in major markets.</p>
<p>Do you have any experience in advertising, or any family ties to the industry? What appeals to you about it? Do you have a specific field of interest? </p>
<p>It is generally an "incestuous" businesss. I have witnessed the birth of many second and third generation ad babies. I, myself, am one. I have worked in both NYC and LA in the Agency and Broadcast TV arena for 25 years+. There is a much different energy in LA than in NYC in the industry. Think about who you are and what would be the best fit for your personality.</p>
<p>My initial advice to any young person interested in the field is to obtain internships (most likely unpaid) and to work on communication skills. Success will depend on your networking skills and your personality as much as your knowledge and work ethic. Don't just major in advertising and ignore everything else. English, Spanish, Computer Science and Graphics and Economics may be of value, as well, depending on what you want to do. It's smart to foster additional talents and to be prepared for inevitable changes.</p>
<p>Also, subscribe to trade mags like AdAge and Adweek. It's never too soon to start building a base of knowledge. Educating yourself about the players is important, as is keeping up with innovations. It is an industry that changes radically over time, and sometimes overnight. Flexibilty and adaptability are key. The new media technologies have greatly impacted how business is done today.</p>
<p>FYI: the entry level job market is highly competitive and low-paying. Don't let this discourage you, though, because a personable go-getter will move up quickly.</p>
<p>I'd be happy to advise you in more specific terms if you provide me with more direction/background. (PM me if you are uncomfortable posting any potentially identifiable info.)</p>
<p>"and not a single one of them majored in "advertising" or went to a college or university that offered "advertising" as a major. (Actually, I've never heard of a school offering such a major.)"</p>
<p>No problem......FYI, for the OP, Newhouse is extremely competitive so do not use Syracuse' CDS to indicate appropriate admission chances.....PM me if you need more info.....</p>
<p>midwest: Boston University, University of Miami, most schools of communication if they have specific break-out of majors.....There are others but off the top of my head, those come to mind....Some advertising interested students major in marketing in business schools since many have an advertising track.........</p>